Need to translate the technical elements of your company to a mass audience? Check out this series we prepared for Rogue 7, a machine learning company that was looking for a series of promotional video to connect and provide a high-level explanation for potential customers.
Goal: To promote and explain the company’s machine learning software platform.
Strategy: To create a three-video storyline to take viewers through the company history, product concept and development with a mix of b-roll, voice-overs, screen captures and executive speakers. For a link to the full series click here.
"My team and I were beyond pleased with the results. IQ created the scripts and storyboards based on the interviews with our leadership team. We received numerous compliments on the quality of the videos and our team was pleased with how they and our company was represented." Craig van der Veen, Rogue 7 Vice-President, Sales and Marketing
Goal: To educate potential members on the value of membership with the Chamber.
Strategy: Create a promotional video promoting the core benefits of the Chamber with integration of actual event footage.
Goal: To encourage town residents to shop local for their goods and services.
Strategy: To break the mold of static traditional shop local videos by developing a script focusing on pride and the correlating results and community benefits from shopping local. We produced a custom music bed as well to enhance the script and emotion from the produced footage.
Goal: To address potential safety concerns for new parents considering enrolling their children in football for the first time.
Strategy: Create a marketing video focusing on organization objectives for release in conjunction with fall registration.
IQ Productions is a division of the Williams Group of Companies